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Mod of the Month – May 2017

It’s been yet another eventful month for us here at ModSquad, and while May has flown by, we wouldn’t let it end before we take the time to highlight one of our amazing Mods. Our May Mod of the Month …
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Kids’ Summer Safety Means Digital Diligence

During the week of SXSW in March, I had the pleasure of having breakfast with digital journalist Sarah Evans. Sarah covers lifestyle technology in her popular lifestyle publication SarahsFav.es, tracks and shares trends on digital innovation, and acts as a …
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Esports Hits the Mainstream as Colleges Compete for Players

If there’s one category of competitive sports that’s growing by leaps and bounds, it’s esports, competitive gaming that most often takes place within organized multiplayer video games. Just like physical sports, esports players range from amateur to professional, and with …
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Mods Around the World: Meet Anderson Raderalazasoa

ModSquad is happy to reveal that we’re kicking off a summer spotlight series here on the blog. Join us as we travel around the world each month to meet Mods from all corners of the globe. In this first installment, …
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4 Steps to Implement Your Social Listening Strategy

Last month, we introduced you to the power of social listening, the process of tapping into conversations happening around social media as a strategy for improving various aspects of business. Unlike social media management, with its focus on what customers …
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The Globalization of the Video Game Industry

Back in the day, many of our favorite video games were created with a specific market in mind, typically one local to that of the game’s developers. If the product was a hit, the publisher often scrambled to replicate that …
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HBO’s Silicon Valley Spotlights the Importance of COPPA

When it comes to digital destinations, does all that legal mumbo jumbo really matter? If you’ve been keeping up on the latest season of HBO’s Silicon Valley, you know: it absolutely does. Now in its fourth season, Silicon Valley follows …
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Star Wars at 40: This Will Be a Day Long Remembered

May the Fourth be with you! A long time ago, in a theater far, far away, a great adventure took place. It was Wednesday, May 25, 1977, and a small $9 million movie with limited expectations made its way into …
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Amy Kennedy Joins ModSquad as Chief Marketing Officer

As we continue to grow at ModSquad, we’re thrilled to announce the latest addition to our executive team: Chief Marketing Officer Amy Kennedy. A 20-year marketing veteran, Amy comes from an extensive background of working with major retail and ecommerce …