ModSquad’s SXSW 2018 Attendee Guide
It’s almost that time! Beginning March 9, brands, organizations, innovators, and the general public will converge on Austin, Texas for the annual SXSW conference. A number of us from ModSquad will be there exhibiting at the Trade Show for the second year in a row, and as always there’s a lot – perhaps too much – to look forward to. If you’re attending, don’t wait until you get there to figure out your action plan.
Can’t-Miss Panels at SXSW 2018
If you’re reading our blog, you’re probably interested like us in customer experience, digital brand engagement, social media, and online communities. We’ve gathered some of the panels and presentations we’re most looking forward to and think you’ll enjoy, too.
| What Followers Want: How Social Evolves in 2018 Saturday, March 10, 12:30 p.m. – 1:30 p.m. |
| Why we’re excited: Digital communities, including those on social media, are our core passion and expertise. We’re eager to hear what folks from Instagram and Facebook predict for the year ahead. Find out more… |
| Brand Personality and Business Growth Saturday, March 10, 3:30 p.m. – 4:30 p.m. |
| Why we’re excited: Because we know that dry, scripted responses may give a customer the information they want, but won’t do nearly as much to drive loyalty or emotional connections as will thoughtful, consistent engagement. Find out more… |
| Never Lose a Customer Again: Creating Lifelong Loyalty Sunday, March 11, 5:00 p.m. – 6:00 p.m. |
| Why we’re excited: We’re all about fostering brand loyalty through awesome support and community experiences. Find out more… |
| Virtual Culture: The Way We Work Doesn’t Work Anymore Monday, March 12, 12:30 p.m. – 1:30 p.m. |
| Why we’re excited: With a mostly remote workforce spread around the world, we’re thrilled to see more companies embracing the work-from-home model. Find out more… |
| Escape the Algorithm: Build Rad Online Communities Tuesday, March 13, 11:00 a.m. – 12:00 p.m. |
| Why we’re excited: Have we mentioned already our passion for digital communities? This should be a very interesting discussion on consumers’ desires for communities over content. Find out more… |
| AR Gaming: What’s Now, What’s Next Thursday, March 15, 5:00 p.m. – 6:00 p.m. |
| Why we’re excited: It’s no secret there are plenty of gamers among us at ModSquad. For the benefit of our many gaming clients (and our own personal passions, too), we’re always interested in seeing what’s in store. Find out more… |
Visit ModSquad
Charge up and chill out at the ModSquad Swingin’ Mod Lounge. Find us on the Trade Show floor from March 11–14, at Booth #417.
You’ll especially want to mark your calendar for Sunday, March 11 from 3–4 p.m., when we’ll be hosting Happy Hour with beer, wine, finger sandwiches, and canapés.
Click here to learn more or to set up a time to come by and chat.
4 Tips for Making the Most of the SXSW Experience
At ModSquad, we’re all about strategic planning and digital safety, so we’ve applied our knowledge to helping you stay safe at SXSW while making sure you leave satisfied.
- Plan ahead. Check schedules ahead of time and decide which speakers, performances, and exhibits are most important to you. Set reminders for yourself that give you plenty of time to arrive early and get in the door for what you want to see.
- Pro Tip: The free SXSW GO app is a great way to browse and keep track of everything happening. It’ll even send you personalized recommendations of other events you might enjoy.
- Bring your business cards. You never know who you’ll meet at SXSW. Whether or not you’re there to network, we highly recommend carrying some business cards so you can trade and reconnect after the event.
- Bring an empty bag! SXSW is all about the free swag. Especially if you’re flying in for the event, make sure to pack an empty bag or leave plenty of room in your suitcase for the free stuff you’re sure to collect.
- Leave time to recharge and stay healthy. Drink plenty of water (ideally from a reusable water bottle), get a good night’s sleep, and carry hand sanitizer! Additionally, take time throughout the day to seek out some shade, sit, and relax.