Twitter: It’s the Wild West Out There
“[Twitter] It’s sort of like the Wild West – cool, mysterious, but also sometimes dangerous and if you’re not careful you’ll catch dysentery.” –Rob W. Hart There are so few sentences that fully encapsulate the truth about Twitter. Companies can …
Metaverse’s StarCraft Army
Working at Metaverse Mod Squad is a lot like playing StarCraft to me. No, I don’t mean that we play games all day (although now that I think about it, some of us do). If you’ve ever played StarCraft (or …
Seeking an Account Executive
Would you jump on a plane just to schmooze a new lead along the way? Give yourself a beauty makeover to mimic the appearance of a client’s wife? Do you sport a mean plaid jacket? Are you always closing?? And …
Highlighting Memories this Memorial Day
My Grandpa died in March of this year. He was in the Navy as a late teen, having lied about his age to get in early. He was stationed in the Pacific War and the Korean War, he was your …
COPPA 2.0: A Ramble about Safety & Chat
Throughout my tenure of working in Online Entertainment for Kids, one of the largest influences on me was COPPA. Not the COPPA that goes live in July (aka, COPPA 2.0), but the COPPA that was approved in 1997 (amended in 2002). …
Ingress: Google’s New Global MMORPG
On the passenger seat next to me, my Android phone begins to whine and moan like electronic whale-song, while a preternaturally calm voice announces, “Target in range.” That’s my cue to pull over and park the car so I can …
Psst… What’s the P@$Sw0rd?
With constant ongoing news about personal and professional accounts being compromised, I thought it would be important to write about what to do and what not to do when creating a password (and even if you already know this, just …
Call Tracking and the New “Google Analytics on Steroids”
Today we have a guest blog post from Blair Symes, Demand Generation Manager with our friends at Ifbyphone, with whom we partner for its terrific virtual call center automation platform. Enjoy! Google recently announced the public availability of Universal Analytics, the …
Reaching Out to the Silent Majority
All communities and social networks have a silent majority. We tend to call them lurkers. Most users – about 90% – don’t participate very much. About 9% of users contribute from time to time. And only about 1% of users participate heavily …